Yellow Wood Partners

Yellow Wood Partners invests exclusively in the consumer industry taking the road less traveled in private equity. We believe every brand is unique – we recognize that each requires a tailored management approach. Our focused strategy, exclusively investing in consumer brands, executed by a team with extensive industry knowledge, guided by operational experts, and led by seasoned and cohesive investment professionals, makes up the principal pillars of our success. We are a complete partner with operational insight and sector expertise. Our investment strategy includes a concentrated approach of partnering with no more than 3-5 portfolio companies per fund. This exclusive partnership allows our team to devote the necessary attention and resources to management teams and brands, working together to identify and execute growth initiatives throughout the lifetime of the investment.