We are former Founder-Operators building an early-stage investment firm focused on back-to-basics business building in Consumer and Commerce-enablement technologies.
We invest across stages with a focus on differentiated products and omnichannel distribution.
Investment Focus
—Differentiated, omnichannel products & the tech that supports them.
▪ Consumer Focus: Domain expertise.
▪ Emerging Growth: Capital to unlock new distribution.
▪ Strong Margins: Prioritizing profitability.
▪ Product-Led: Novel, proprietary, and delightful products.
▪ Omnichannel: Live online and offline.
▪ Customer-centric: Strong NPS and repurchase rates.
People
- Chip Longenecker, General Partner
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