Permanent Equity

Permanent Equity invests out of 30-year funds, meaning we can be a generational partner and avoid forced actions. Our approach is straightforward: do no harm, resource for growth, preserve values and teams, and build durability at every turn. Doing what we say we’re going to do is a core principle here. We invest with no intention of selling (and have never sold a portfolio company). We protect operational optionality. And we believe people power each company’s success. We invest with no intention of selling in: 1. Growing businesses with $2-15 million in net profits and 15%+ annual growth rate. 2. Mature businesses with $3-25+ million in net profits. Permanent Equity invests in private companies with the following characteristics: ▪ Location: Headquartered in the United States of America. ▪ Industries: Permanent Equity is industry agnostic, but prefers organizations not reliant on a commodity or recent trends. ▪ Ownership: Usually closely held by a family or small group of operating shareholders, but will consider sponsor-backed, take-privates, and corporate carveouts depending on situational context.