Magnify Ventures

Magnify Ventures is an early-stage venture capital firm backing founders building AI-driven healthcare, wellness, and consumer technologies reshaping how people live and care. Co-founded in 2021 by general partners Joanna Drake and Julie Wroblewski, the firm is headquartered in Santa Monica, California. The firm focuses on the "care economy" across the full spectrum of family life: prenatal and maternal care, family mental health, AI for the home, family fintech, value-based care, longevity sciences, assistive robotics, at-home healthcare, aging-in-place technology, and care infrastructure. Magnify invests at the pre-seed and seed stages, typically writing checks of $250,000 to $2 million, with capital reserved for follow-on rounds. It manages nearly $100 million across two funds — a $52 million Fund I (2022) and a $46.6 million Fund II (2026) — anchored by Melinda French Gates' Pivotal Ventures. Portfolio companies include Alix, Papa, MiSalud, Nolia Health, Savi Security, Joy, Common Sense Privacy, EveryGene, Peak Health, and Quo Labs. Beyond investing, Magnify acts as an ecosystem builder: it co-founded RAISE Global, an LP-and-emerging-manager community, and launched The Care Summit in 2024. Its investment criteria target category-defining companies driving AI innovation across health, wealth, and family care systems. The firm's approach is high-conviction and thesis-driven, positioning itself as lead or co-lead investor and offering founders deep category expertise and a robust partner network.