Chris Detert, Angel Investor

Chris Detert is Chief Communications Officer at Influential, the world’s largest influencer marketing company by revenue, recently acquired by Publicis Groupe for $500M. The company partners with IBM Watson, TikTok, and Meta, leveraging AI and machine learning to match brands with creators and drive measurable ROI. Influential works with over 3.5 million influencers, running campaigns across major platforms for Fortune 500 brands like Walmart, McDonald’s, Pepsi, Toyota, and the NFL. It is the only firm able to track one-to-one in-store foot traffic, sales attribution, and TV tune-in lift from influencer posts. As an investor, Chris has backed Stic, a startup that raised $10M in its seed round in 2025, reflecting his interest in supporting innovative ventures in digital and consumer engagement.