Change Paradox Ventures

Change Paradox Ventures is a venture capital firm headquartered in Seattle, Washington. The firm is led by Jonathan Chang, a Cornell University Johnson School of Business alumnus and investor focused on backing founders with exceptional conviction and execution ability — particularly those tackling problems others overlook. The firm invests across seed, early, and later stages, with a particular interest in healthtech and consumer sectors. The firm embraces a contrarian investment philosophy, favoring founders who demonstrate deep problem-solving instincts and a willingness to pursue opportunities that may not be immediately obvious to the broader market. It has co-invested alongside firms including Progression Fund, Kicker Ventures, and Gold House, among others. Notable portfolio companies include Anise Health, a mental health platform serving Asian Americans, Senior Sign, a B2B software company, and Vanlife Outfitters, a wholesale and outdoor lifestyle brand, reflecting a diverse range of sectors from health and wellness to productivity software and consumer goods. The firm's most recent investment was in Vanlife Outfitters in November 2025.