Brand:Detroit

Brand:Detroit provides capital and resources to Detroit-based consumer brands to help unlock their world-class potential. Why Detroit Detroit has a special energy and a unique spirit, forged from the trials of deindustrialization. Ingenuity borne from scarcity. Creativity sparked by diversity. Authenticity wrought from a legacy of craftsmanship. Grit is mandatory by necessity. A call to Detroit’s consumer brand founders, makers and creative thinkers, brand builders and influencers, marketing whizzes and rockstar sellers, leaders and disruptors; the doers of our great city… We see your drive. We feel your creative energy. We understand the hustle and grit it takes to make the uphill climb. We aim to be the team in your corner, helping fuel your rise. We are successful early-stage founders and investors. Business building is in our DNA; Detroit runs through our blood. Our aim is simple: to partner with outstanding founders to build iconic brands and world-class businesses that show the world what Detroit is made of. We are on a mission to unlock the full potential of Detroit’s creative, resourceful, and industrious community. A community that has been strengthened by its history and unified through a shared sense of belonging and collective belief. Detroit founders have a story to tell, and we want to give them the tools to tell it (and spread the word far and wide).