43

We’re a group of pre-product investors that roll up our sleeves to help founders reach product/market fit. We invest at the absolute earliest stage - before there is a polished product in market or any meaningful traction (we are ok with an MVP being launched, but it is not necessary). Some people might refer to this as pre-seed, but we prefer pre-product because we feel it’s more accurate, and it makes it much easier for founders to determine if we are a potential fit for them upfront and vice versa. We are vertically agnostic. We care most about the founding team, their unique insight, and a track record of professional tenacity. Everyone at 43 makes decisions independently based on their conviction in the founder, product, and market. We each have a distinct way of developing conviction, but all run transparent decision-making processes that respect founders’ time.