Define your business in one sentence.
Tiff Media: An entertaining firm strictly into the production, marketing and publishing of game and reality Tv shows. Our first Tv show:
Thetifftvshow- It is a home TV show that promotes societal values and family culture, in doing this it gives companies the platform to promote their brands and fulfill their social responsibility.
Identify Your Market Size
Nigeria’s entertainment and media industry was valued at $4.46 billion in 2018.
Showcase Market Growth
The industry is expected to grow to $10.5 billion by the year 2023.
How Are You Going to Monetize It
We made N100,000 (Hundred thousand naira) from the audience participation in the voting and home play of the five episodes that aired. Projected revenue from advertising and sales of content is expected to be close to #200,000,000 (two million naira) $500,000
Showcase Traction (what you’ve done so far)
We have produced the twenty-three episodes of the prototype of the show and aired the first-five episodes on TV, with our viewership growing from 500,000 in the first week to over 2,000,000 by the fifth week, which is expected to grow astronomically. We also have an active website thetiffshow.com and the viewers participated in the home play and voting for the few episodes that were aired.
Team Highlights - Highlight Team Experience
This company was set up to fill a huge gap in the most populous black nation on earth, Nigeria. The country is known to have the biggest economy in Africa and our entertainment industry contributes heavily and remains a global representation of how big the economy is. However, game shows have been neglected for far too long which shouldn't be considering the entertainment and enlightenment it brings which remains nonrivalry to any other form of entertainment.
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