Mission: We aim to provide consistent, top-notch primary and preventive care by utilizing technology to enhance the patient experience without a membership fee.
The Problem
-The average wait time to see a Primary Doctor is 20.6 days
-By 2032, there will be a shortage of Primary Care Doctors in the US
-Veteran Telehealth-only companies are struggling to maintain market share
-Too many large healthcare practices are only in major cities or very similar states
Solution: The Flex Clinic
-No app required
-Use of telemedicine to establish care and for follow up visits
-Annual physicals (high value visits) are the only in-person component of the practice
-Patient panels are built virtually with market trends leading to locations selected for in-person clinics
-Use of interactive digital medical equipment
-Partnership with the largest insurer in the nation, Blue Cross Blue Shield
The Zara Experience
Initial visit is self-scheduled
Patients undergo a same day/next day virtual visit with a Board-Certified Physician or Physician Extender
The patient is scheduled for an Annual Preventive Visit (high reimbursement) at a later date
Subsequent care is done virtually
Overall Market:
271 Billion: Annual Primary Care Market in the US
% of revenue for the top 4 players- 3%
We want 0.0001% of the market
Patient demographic: 18-50
Business Model:
Quad Staffing Model: 2 Providers (MD/DO and NP/PA), shared MA/Office Manager, and a Virtual RN
Utilization of Virtual Receptionists
Rotating Provider schedule: 2 days in-office, 3 days virtual
Traction/Milestones
Revenue
June 2024 $1496
July 2024 $11,226
Patient Visit Volume
June 2024 32
July 2024 144
States we serve: 8
In person locations: 3 locations (Texas and New York)
Scenarios: Worst Case Scenario
States served virtually: 8
States served in-person: 1
% Market share: <0.0001% of the market
Revenue: $1,000,000/year
Realistic Scenario
States served virtually: 20
States served in person: 10
% Market share: <0.0001% of the market
Revenue: $10,000,000/year
Best Case Scenario
States served virtually: 50
States served in person: 20
% Market share: >0.0001% of the market
Revenue: $20,000,000/year + Acquired by a larger, similar company
Competitors
Competitor Comparison
Our Team
Jessica Edwards, DO
CEO/Founder
2nd Generation Board Certified Family Medicine Physician
We are looking for 12 months of funding to recruit and onboard 4 Providers, expand virtual care to 12 additional states and to open 3 in-person locations
