The Door Maker (TDM) is a debit free thermofoil kitchen cabinet manufacturing company in Mississauga ON with Management experience of over 48 years directed toward the Ontario wholesale kitchen industry. TDM owns equipment all purchased in 2017 with 20 year life span worth over 1,557,000.00 that TDM will consider leveraging.
In 2017 TDM developed it's web site direct toward the Do-It-Yourself (DIY) market place. The DIY market share in 2021 was 570 million in 2022 it rose to 620 million this is comprised of mainly household improvements with the average spend of 15,000.00. TDM offers 30 door styles, 12 out side edge styles and over 160 colors, giving the DIYer over 30,000 options.
The DIYer can use the online tutorials provided by TDM to measure, order and install the doors they order. TDM uses the exact measurements to produce on TDM's CNC machine with diamond tools, wrapped by TDM's pin press and delivered to the DIYer's choice of address via courier or LTL transport.
In 2019 TDM's website saw 73,000 visitors making 5.5 million hits, 2020 that jumped to 226,000 visitors and 34 million hits during this time TDM was using google ads and SEO. TDM has streamlined the advertising still using SEO TDM has managed to get the serious buyers although only 250,000 visitors and 20 million hits TDM now has 13% of all shoppers online for more than 15 minutes. Conversions are at 2% and growing daily.
TDM is looking for funding for new equipment, continued advertising including hiring a new USA based advertising company to grow the site and demand over the next few years.
TDM will increase revenue from 2,500.000.00 per year to 8,000,000.00 in 2026 with the help of resources.
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