“To inspire and elevate the craft cultivator, cannabis and community.” - Tamalpais Holding Company (THC)
Tamalpais Holding Company (THC) is California's premier sun grown craft cannabis Research, Development and Marketing firm that looks to deliver a sun grown craft cannabis experience through the research, development and marketing of craft cultivators and cannabis to the craft cannabis community.
THC will research to identify sun grown craft countries, states, regions, appellations, terroirs and cultivators who meet the standards of our ethos to deliver education and awareness for the craft cannabis industry. Through our research and the development of these craft cultivators brands, we look to launch a new approach to products, packaging and positioning. Tamalpais Holding Company looks to deliver a sun grown craft cannabis experience that showcases the craft cannabis cultivator, flower, brands, and stewards to the industry.
THC differentiates itself from today’s traditional consumer product goods (CPG) that are focused on brands and logos. The introduction of new products, packaging and display methodology will disrupt the current norm of branded packaged cannabis products. Highlighting the craft starts with the cultivators and the cannabis they cultivate. THC’s packaging and products and display methodology puts the flower front and center and not a logo branded package. THC looks to provide more options to our client base by offering packaging that is more consumer friendly and provides more visibility into the craft flower or cola buds.
To accomplish our goal of delivering a THC Craft Canna Experience first starts through the research and development of craft cultivators and brands. However to accomplish a true sun grown craft cannabis experience, THC will need to drive customers to our experiences. This will be executed through a number of brand and marketing initiative that drive awareness and urgency to purchase and consumer our represented products and brands. Starting with a digital presence THC will deliver an encompassing web platform for the education, promotion and awareness for sun grown cannabis. Included in our platform will be the story of craft canna, education, the countries, states, regions, appellations, terroir and farms but also a full directory of cannabis dispensaries where the THC Craft Canna Experience can be found. Content as mentioned to include but not limited to education, farm profiles, grow techniques, terroir with interactive media clips, reviews and blogs. Parlayed with an ongoing YouTube channel, Social Media and Podcast we look to have engaging content that drives awareness. With the introduction of California AB111, the ability for the craft farmer to sell direct to consumer through a farmers market model. THC will also look to develop and produce with partners THC Craft Farmers Markets, were we can help our craft growers interact and educate consumers of their farms and craft. Hosting these events on a regular basis across a number of city or counties again to help drive education and awareness of the craft canna industry.
Being that THC is a non-plant touching business, allows us to look at rapidly expand into other sun grown markets with in the United States but allow us to immediately look internationally at countries that are now adult use legal to the likes of Thailand, South Africa, Uruguay, Australia, and Canada. Outside of adult use many countries have legalized medical use and in this group you can look to countries like, Brazil, Argentina, Mexico, Columbia, Jamaica to name a few. All present opportunities to deliver the THC Craft Canna Experience globally.
The executive team that supports the THC endeavor come from corporate business and the cannabis industry. Our CEO, has a strong background in technology, marketing, distribution and product development with previous roles where I worked at or with organizations like Microsoft, Salesforce, Verizon and Kastle System. Our President comes with global corporate business experience that spans media production, creative and marketing for the likes of Sony PlayStation. Both our CFO and COO come directly out of the cannabis industry and provide valuable operational and financial services to industry clients. We also have a set of Advisory Board Members from executive positions within healthcare organizations, cannabis distribution and products as well as the President of a global technology and digital transformation organization. Setting up our vision and strategy for success.
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