Our unique coffee shop experience combines a women's nail lounge and a photo prop space for selfies, providing customers with a one-stop destination for both pampering and social media content creation. Our target market is primarily women between the ages of 18-39, who are looking for a place to relax, get their nails done, and take Instagram-worthy photos. Our coffee shop will be a cozy, welcoming space that will offer a variety of coffee and tea options, as well as light snacks. The nail lounge will have several manicure stations, where customers can choose from a variety of nail polish options and nail art designs. The photo prop space will be equipped with a variety of props and backgrounds, which customers can use to take photos for their social media profiles. The coffee and nail salon industries are both growing, with the coffee industry expected to reach $48 billion by 2027 and the nail salon industry projected to reach $8 billion by 2025. However, there is currently a gap in the market for a coffee shop that also offers a nail salon and photo prop space. By combining these services, we are creating a unique offering that will appeal to customers who are looking for a one-stop destination for pampering and social media content creation.
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