My business involves creating unique fragrance products to be sold in retail stores and online. I plan to begin with luxury perfumes but possibly eventually expand into room scents for homes, hotels, and businesses. The funds I am requesting will be used to help defray costs associated with business startup, including production costs and paying for branding services, bottling, packaging, and initial advertising / marketing. My LLC is already established, and I am finalizing the formula for my first perfume. I am working with a mentor who's already established in the fragrance industry and who is providing education, guidance, and support that I need. I have not sold any products as of yet, but intend to start doing so once I can obtain enough funding to produce a small batch to put on the market. The brand will be a niche fragrance brand targeting individuals who desire to smell unique and believe that doing so gives them a boost of self- confidence.
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