Headline: Proven B2B SaaS healthcare product with perfect customer reviews seeks expansion capital to disrupt sleepy $2B market that is hungry for an alternative
Disruptive B2B SaaS offering in the patient safety market (large TAM) with a growing customer base, stable, product suite rated "best in market" (by G2, a respected independent rating organization), $400K ARR, $4M+ sales opportunity pipeline in process, raising first tranche of outside capital to accelerate growth.
Problem:
- 1 in 13 patients experience preventable harm during hospitalization. The government is increasingly shifting those costs to the hospital and making errors transparent with the CMS ‘Care Compare’ website, further increasing care provider financial risk.
- Not enough medical professionals for quality assurance programs
Solution:
SafeQual replaces traditional software for measuring incidents of patient harm, with a full set of workflows, online decision tools, and data management that helps safety, quality, and risk managers meet a combination of government regulations and best practices in patient safety culture, workforce safety, and clinical process improvement.
Customers/Market Size:
Risk and patient safety departments, primarily in medical centers & hospitals, but also clinics, SNFs, and long-term care facilities. SafeQual is currently well-suited to serve over 2,000 healthcare systems in the USA. Importantly, SafeQual offers prospects significant financial savings with its lower cost software, improved quality, and complementary tools for accreditation compliance and employee safety. The existing market is over $2 billion annually and is in a much-awaited replacement cycle, as most of the industry is still deploying antiquated on-premise legacy systems that are ripe for replacement.
Business Model:
B2B SaaS into an established $2B replacement market. Average sale = $125K/year in annual software fees + initial installation ($50K). Average contract has a 4-year term, resulting in very high margins. Market leading product, as rated by outside firms and customers, is expected to have very high renewal rates (further increasing business margins),
Competitive Advantage:
SafeQual has invested heavily to build a unique, integrated capability that serves the complex needs of large enterprises. With productivity-focused workflow, process improvement, and accountability properly intertwined in the same software as data and analytics, SafeQual is decisively ahead of all other market offerings in providing the capability to truly improve healthcare quality and safety rather than just measuring and prioritizing risk. SafeQual is also decisively ahead in employee safety.
- While all competitors integrate with EMR systems, SafeQual uniquely integrates with HRIS systems as well.
- SafeQual offers an employee health and safety module and 6 embedded quality methodologies that differentiate it from all competitors.
- Maintaining its product leadership, SafeQual is the first to launch artificial intelligence capabilities to enhance productivity and aid in the discovery of root cause.
Barriers to Entry:
- Robust Incident Management Software (would require five years for a new entrant to perform at enterprise RFP level)
- Alignment with Risk Management (HRO, ERM, or GRC)
- EMR Integration
- Customization demands by enterprise accounts.
Team:
Experienced, exceptional-quality team that has run and grown businesses, had successful exits, and is well versed in this market and has deep experience in enterprise software for process improvement
Ample Exit Opportunities:
- The large players in this market have repeatedly sought to buy market share and are likely to continue that pattern
- SafeQual has already received acquisition interest
- SafeQual has received interest from large PE players who are impressed with SafeQual's market entry and will provide funds to scale rapidly once the company grows to their investment threshold
- Given the high margin of well-priced SaaS businesses with multi-year contracts and high renewal rates, the multiples in this sector are extremely attractive
SafeQual is a standout opportunity for investors focused on SaaS, healthcare innovation, high barriers to entry, and impactful change. Join us in revolutionizing patient safety.
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