Red Scarf Gift Co is a boutique style business that provides B2B branded merchandise, gifts and customized gift sets to corporate markets for the past 30 years. My personal experience is in Fashion Retail Private Label as a designer and manufacturing leather goods. This knowledge was carried to Corporate Markets as they desperately needed creative input to a very uninteresting selection of products. My education in fashion, textiles and manufacturing has given me the competitive edge in the industry.
What does Red Scarf provide for a client?
1. Educating and sharing my expertise with clients on product insights and trends so they can make informed decisions that resonate with their audience and brand.
2. Tailored recommendations and innovative gifting solutions as every brand is unique. Products must align with the brand identity/values and objectives so ROI is realized.
3. Quality and Sustainability, quality and sustainability are top of mind as brands are always seeking to make a positive impact.
4. Understanding strategic branding strategies in order to suggest products that will provide a return of valuable marketing dollars.
This year marks our 30th year in business to Corporate markets and we’re discovering that Consumers are now finding us as we have been slowly diversifying. We are beginning to create themed gift packs (for consumers) that aren’t found on Amazon, Walmart or any other gifting website. The gift packs I’m referring to are not food baskets as there are currently many gift basket companies. Red Scarf has a fresh, innovative approach and our offerings will be completely different. I can identify gaps in the marketplace as this is how I started my company; the introduction of coloured denim shirts were unheard of in corporate markets and the rest is history. We have maintained and stayed on track with providing creativity and innovative marketing solutions to our existing clients. We would now like to offer consumers the same.
Red Scarf Gift Co is seeking a partnership and/or funding to expand our specialized gifting across North America and globally. There are many customers who are desperately seeking something different, high quality and unique in gifting because they have the money to spend. Our research and experience indicates that Amazon and most gifting websites do not offer anything truly unique or customized with changing lifestyle trends.
The sky is the limit!
Thank you,
Joanna Wiseberg
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