Red Cedar Global Engagement

Red Cedar Global Engagement is an international student recruitment company helping universities with enrollment. Our partners have over 80 years of experience in the field and have secured contracts with multiple universities and have high revenue potential.
 

Red Cedar Global Engagement offers meaningful counsel and international engagement strategies dedicated to fostering and increasing effective international recruitment for private mid-sized liberal arts universities. Led by experienced executives who have served as senior leaders in higher education, government, and private industry, we have a unique perspective on international private higher education. 
 
 Our mission is to increase international enrollment for private mid-sized liberal arts universities and help to enhance meaningful support on campus for international students. 

Since the great recession in 2008, the United States birthrate has dropped significantly. In 2018, the U.S. birthrate dropped to its lowest in 32 years. The impact on secondary and higher education markets is significant. 
 

In the private higher education sector, competition of “direct from high school students” is becoming complex. Institutions operating in markets with declining enrollment  that previously had consistent enrollment are now having to aggressively market and recruit against their peer institutions. In addition, state institutions that have increased their acceptance rates have absorbed a significant amount of high school graduates. This has led other institutions to recognize and focus their recruitment efforts on the international student market, utilizing recruiting agencies or lead generation companies. 
 

Red Cedar Global Engagement actively sets itself apart from these other recruitment and consultancy agencies. We strive to find mid-sized private liberal arts universities with struggling enrollments and offer our services to recruit international on-campus or online students to enhance enrollment and other recruitment efforts. Our efforts are supportive and supplemental and are not aiming to supersede or replace any other international recruiting initiatives by institutions. 

Red Cedar Global Engagement will begin to focus on a single region within the Great Lakes States of five (4) universities, with a targeted expansion of an additional four (4) Regions across the country for a maximum of 25 institutions within five (5) regions. 

 

 

Great Lakes Region 

Michigan; Wisconsin; Illinois; Ohio; Indiana; Minnesota, Pennsylvania, New York 

[Five (4) Mid-Sized Private Universities] 

 

Universities must meet the following requirements: 

 

•      Enrollment of 1,500 – 3,500 (Classified as a Mid-Sized Liberal Arts University) 

 

•      An endowment of $30 million or higher 

 

•      Capable International Student Support System 

 

•         An offering of Institutional Aid to International Students

We have already secured guarantees of another 6 universities for year 2 from our professional networks.

Revenue Generation:

With an average of $6,000 of income per student recruited, we have a conservative expectation of $1,300,000 for year one, and a projected revenue of $9,750,000 by year 4.

Investor Information:

Funding for $500,000 gives an investor a 15% stake in the company, playing annually from our net revenue for the first 4 years with negotiated terms after that.