Australian employers now have a legal duty to proactively manage psychosocial risk, with codes in force in New South Wales from August 2025 and in Victoria from December 2025, and industrial manslaughter provisions increasing to $18 million. The tools available are reactive. EAPs wait to be called and reach roughly 5% of workers. Surveys identify problems without treating them. Meanwhile, the average psychological injury claim has risen to A$288,542 and keeps a worker off for 34 weeks against 8 for a physical injury.
Quality Mind AI is building Sage, an always-on AI coach reached on one number, with no app and no login. You can call Sage now on +61 485 023 211. Any employee or family member can call at any hour, about work pressure, sleep, stress, a difficult conversation, relationships or whatever is on their mind. It is a private coaching conversation, not a script and not a chatbot, with escalation to a licensed Mind Mentor practitioner when a moment calls for one. Sage is voice-only at this demonstration stage; two-way text and additional channels come with the build.
Each employer's policies, entitlements and sector context are embedded, so Sage answers inside that organisation's real world. Individual conversations stay private under contract. The employer receives aggregate reporting only: participation, wellbeing and K10 distress movement, and emerging risk themes they can evidence to a regulator. Sage sits alongside an existing EAP as the preventative layer, not instead of one.
This is not a prototype business. The coaching platform is live and in daily use. Sage runs on Neuro-Repetition, a 27-year proprietary methodology synthesising 15 disciplines, delivered to more than 3,000 clients across 25 countries with 148 verified five-star reviews on Trustindex and Google. The method has been delivered and measured across 25 programs internationally. A structured pilot with a major Australian life and health insurer recorded a 42% improvement in measured wellbeing and a 22% reduction in K10 distress across a cohort of 15, delivered by hand in 2024 before Sage was built. Those figures are participant self-assessed, not independent or clinical, and they validate the methodology rather than the AI product. Sage publishes its own engagement and outcome benchmarks at twelve months.
Rollout planning with that insurer's corporate partner base is underway, and named conversations are active with EML, Konecranes and the Victorian Chamber of Commerce and Industry.
The established licensing business generates A$308,403 in FY2026 revenue from paying practitioner licensees and funds itself while Sage is built. Sage itself is pre-revenue.
The first market is Australian employers of 26 to 500 staff in safety-exposed sectors: field services, industrial, logistics, care and frontline-heavy businesses. Approximately 68,200 businesses sit in that band. A commission-only network of advisors, practitioners and consultants carries volume into the mid-market at no fixed cost. Australia is the direct market. Distributor conversations are underway in the United States, India, and South America.
The founder built and refined the methodology across 27 years in elite sport, global business and workplace coaching. He previously founded Engage and Grow Global, scaled it internationally through a licensing model across 25 countries and sold it to an American acquirer in 2018, so he has taken a proprietary coaching program global once and delivered an exit.
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