The beauty market is projected to hit around 580 billion dollars by 2027!
PLEY is at the forefront of revolutionizing the beauty industry through mobile application and with the help of AI. PLEY isn't just an app, it's a comprehensive mobile tool crafted to meet the multifaceted needs of beauty professionals and clients. Our platform does more than disrupt traditional review mechanisms, it introduces an ecosystem designed for the enhancement, connection, and growth of the beauty community. It will be the go to Social Network for all things beauty.
I, Gabriel, as Founder and CEO of PLEY have worked in the beauty/hair salon industry for 25 years and have also held different entrepreneurial rolls, from co founding a retail clothing store, opening House of Hebe saloon 3.5 years ago and now PLEY.
I know the need of the industry as a stylist behind the chair and can also speak for clients in the chair.
Reesa, COO of PLEY has worked at Gene Juarez and is head of education for all salons as well as a stylist behind the chair.
Lynna, CTO is the founder of Alpha Encoded and a UW software Engineering instructor.
We just had our 1st beta testing 2 weeks ago with 12 hairstylists and now are working on phase 2 of development. We have had 3 investors say yes, 2 which have delivered and waiting on 3rd. I bootstrapped PLEY in the beginning prior to the first 2 investors and now are looking to raise more to help complete development and scale.
PLEY is a freemium app. Monetization strategy is similar to linkedin, Instagram/Facebook and other social media platforms. Ad space, as well as click to buy. Eventually it will be a space for creators to sell educational classes as well.
There are 2 sides to PLEY, professional and consumer/client side and they meet in the middle. PLEY is not a booking system but will be able to integrate with them. The booking platforms are well covered. PLEY delivers something that is not yet on the market and will disrupt the industry for the better and will be a very beneficial platform for beauty professionals and clients. PLEY will be the face for the beauty industry.
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