For Phase 1, I am purchasing land to build a large wellness center. Building will be built by end of this year. 6Treatment rooms, 4 Light Therapy Rooms, 1 large Salt room and a Large Yoga Studio will be built with room to grow.
Land cost: $175,000
Building: $250,000
Equipment:$45,000
1st Year marketing: $25,000
Phase 2 will feature the addition of a Massage School within the Center. This will be state accredited and will get students ready for State Licensure and the healing business that is in HIGH demand with a yearly growth rate of 27.7%.
Curriculum Cost: $40,000
Hire Teachers: $20,000
Equipment: $8,000
1st Year Marketing Budget: $12,000
Problem
The Obesity Issue in the USA is one of the largest growing issues that needs to be addressed in 2023. Going through COVID-19 has shown us that the people at highest risk of any Illness is those that are carrying extra body layer. At the last nutrition seminar I attended in 2019, the statistic for obesity for the USA was around 77% of Americans are overweight with projections to rise to over 85% within 10 years. The pharmaceutical businesses are getting richer and people continue to get sicker. It has been my journey back to health to help others find ways back to health that utilize natural Healing modalities with little to no Negative side effect. We expanded our wellness center in 2020 upon reopening to pursue this lifelong dream. This was fueled by being restricted to my home away from work for 10 weeks in March on 2020, and then again in August 2020, when my mother passed at age 64, at 375lbs. She died at home by herself due to obesity and depression. This is becoming all too common. We have found many times there could be a pain problem or a mental/emotional problem that has begun the weight gain. It is my job to help others find root cause, provide tools to fix the problem and allow them to lead a long healthy vibrant life!
Solution
In the 10 plus years of providing therapeutic massage to the public, I have compiled data based on therapeutic outcomes and the recurring issues my clients face. We have found with a shift from addressing the physical body only to a regiment where people also address the Mental, Emotional and Spiritual Bodies, then we truly find root cause and heal completely. This is a process of Holistic healing That works on the entire human body. Once Root cause is found, healing occurs with little to no negative side effect. Our approach is Intuitive and Reflective of your Clients. Everyone is treated as an individual and met wherever they are in their healing journey. We utilize Light Therapy, Energy Healing, Salt Therapy, UV therapy, Physical Therapy, many different kinds of bodywork and soon to also offer sound therapy and Yoga classes. Our natural weight loss program has had phenomenal results and well received in the local area. Memberships are a great way to promote wellness as well as keep our prices affordable. This year we are adding a Neuropathy Healing Program for a 2nd Niche.
Market
Our Ideal customer for Weight loss is typically women ages 40-70 that have had some issues keeping weight off as they age. Many times they have high stress loads and have pain/injury to the body keeping them from moving around as they normally do. The estimated total number of people who were resident between 0 and 25 mi of Colona, Illinois in 2020 is around 363,735 people. Of these, 184,499 were female, and 179,236 were male. The new Building will be a perfect location that is within 25 minutes drive of the IL or IA Quad cites, Henry County and Scott County Alike. The Breakdown right now of clients is 40% are there for pain relief. 60% are coming for Natural Weight Loss. Currently, we have about 40% Male Clients and 60% Female.
Competition
Geneseo, IL has 3 Chiropractors, 7 Licensed massage therapists and 1 tanning salon that features red light therapy. 0 Health Coaches. 0 Holistic Practioner.
Colona has 1 chiropractor and 1 licensed massage therapist. 0 Health Coaches. 0 Holistic Practioner.
Coal valley has 1 chiropractor and 1 licensed massage therapist. 0 Health Coaches. 0 Holistic Practioner.
Orion has 2 chiropractors and 1 licensed massage therapist. 0 Health Coaches. 0 Holistic Practioner.
Cambridge has 2 chiropractors and 1 licensed massage therapist. 0 Health Coaches. 0 Holistic Practioner.
The General 4 Quad Cities have several options for Chiropractic and Licensed Massage Therapists.
2 Bettendorf Chiropractors have begun offering Red Light Therapy and Natural Weight Loss Solutions in late 2022.
With our methods, 90% of our clients utilize Chiropractic less and heal faster than average. We focus on root cause and are not limited by Health Insurance for our Treatment protocols.
We are able to find solutions for clients that keep them out of the Health insurance Body Repair Loop that has become the norm. We also provide solution that works great for clients wishing to prevent body repair surgery or assist the healing process when they to receive an orthopedic repair surgery.
We have 2 Natural Health Coaches on staff and will employ many more in the future.
Why Us?
Jennifer Originally started out wanting to be a Large Animal Veterinarian. She was granted a Full Academic Scholarship to go Prevet Program in SIU Carbondale. After her mother got Cancer diagnosis, she chose to stay closer to home and attended BHC In Galva IL where she completed 2 AAS Degrees in Horse Science Technology and Equestrian Science. From there she was a Carded Horse Show Judge, Professional Horse Trainer and Riding Instructor. After a few years in this profession she was injured by a young colt and Ruptured her liver leaving her in the ICU with no recourse but to wait. It was then that she was given the knowing that our body heal themselves. 4 days of fasting and heavy doses of Iron and She healed. She continued pursuing her dream job of horse training and took a few classes in Equine Sports Massage and Found her true Passion. She could tell what was wrong just by looking at these large animals and seeing them move! She could feel intuitively exactly where to go on the Animals body to allow the body to rebalance! After a year of doing many horses, her left shoulder started to break down, causing her to seek out bodywork on her own body. It was awful, and she became motivated in learning ot massage humans using the same intuitive touch she had with horses. This is when things really sparked off for her. She ran 3 offices in the beginning finally settling into her Wellness Center In Geneseo IL. Over the years of Continuing education she is now A Reiki Master Teacher, Certified in Upper and Lower Body Myokinesthetic System, Myofacial Release, Holistic Manual Lymph Drainage Specialist, Created a New Modality Called Detox Massage, Certified Master Life Coach, Certified Law of Attraction Coach, Certified Natural Weight Loss Coach. She is also pursuing her Doctorates Degree In Naturopathy.
She Teaches other Body workers to Find there Intuition and Build a Spiritual Hygiene Regimen to provide the best possible service to give to their clients.
Her expertise in using Light and Food as medicine for the Human soul has been beneficial, and she plans on continuing this research and bring it th the local community.
Expectations
Forecast
2020- $25,000 (Closed for Covid 3 months)
2021- $63,000
2022- $113,000 Addition of Red Light Weight loss program(October2022)
Currently 2023- March,2023: $39,980 ( projected to Reach Around $173,000 By Years end)
Projection 2024 $320,000
2025 $400,000
2026 $400,000
Thank you for your Consideration! Jennifer Fecht RMT LMT HHP.