MASTERNOTES, LLC

 MasterNotes (https://masternotes.com) is a fully automated, highly secure cloud-based learning management system specifically designed for independent music instructors to teach online, eliminate time and geographic barriers to increasing their student base, and add additional revenue streams beyond their basic instruction. It is s a highly scalable business model with low fixed costs and a worldwide target market. While MasterNotes is currently aimed at independent music instructors we plan to open the platform up to all independent tutors and instructors regardless of subject in the future. MasterNotes equires minimal human involvement. Paradiso provides online instructor and technical support for the LMS, HubSpot, WooCommerce, Pixated, the MasterNotes website and AWS. 

MasterNotes has been under development since May 2023. We white labeled and customized the Paradiso Solutions Corporation learning management system (https://www.paradisosolutions.com) to function in a monthly subscription based environment processing individual credit and debit card payments from instructors and students. Operational and marketing testing is now complete. Live operations are slated to begin in November 2024. We expect  to breakeven within 10-12 months.

MasterNotes provides instructors with a private virtual classrooms that include a private landing page,  catalog for  listing classes available for purchase, an integrated Zoom account, seamless billing and financial tracking, personal marketing plan capability, student progress tracking and evaluation, advanced student performance reporting, an ecommerce system to accept student payments, and custom learning paths, and private or group chat communication capability between students and instructors, Payments from students to instructors are made through WooCommerce with payments going directly from the students credit or debit card into the instructors’ bank accounts. Monthly instructor fees are automatically charged by MasterNotes to their debit card or credit card through WooCommerce and deposited directly into MasterNotes checking account. No payments from students to instructors pass through MasterNotes accounting system or bank accounts. 

We retained Pixated Agency (Pixated.Agency) in April 2024 based in the UK to design and manage our fully automated, digital inbound sales and marketing efforts worldwide. In addition to the LMS,  HubSpot is our overall data collection, analysis, dissemination and management platform managed by Pixated. HubSpot is integrated with the MasterNotes website, LMS, Google Ads, Google Analytics, Facebook Business Suite and Microsoft Clarity. MasterNotes is hosted on AWS. 

Test marketing by Pixated has resulted in significant interest and brand awareness through: 

•              Paid Search                                         

•              Direct Traffic 

•              Organic Search 

•              Referrals 

•              Email Marketing 

•              Organic Social 

•              Paid Social 

resulting in over 15,000 total site visits originating from June to October 2024 from 47 of the 50 states in the US and 130 countries.