Magnus Sports Group stands at the forefront of technological innovation in sports analytics, with a primary focus on baseball and softball. Our mission is to revolutionize how athletes, fans, and organizations interact with data, enhancing performance and creating a dynamic and engaging ecosystem. Our comprehensive suite of products and services exemplifies our commitment to excellence and innovation.
Yakkertech
Overview
Yakkertech is a cornerstone of Magnus Sports Group, specializing in state-of-the-art ball tracking systems. Our technology leverages stereo 3D cameras to provide precise ball flight metrics, delivering unparalleled accuracy and insights. This system captures critical data points such as pitch speed, spin rate, trajectory, and more, which are essential for both player development and game strategy.
Business Model
Yakkertech operates on a B2C model, targeting individual athletes, fans, and their families. Our revenue streams include direct sales of our tracking systems, subscription services for data analytics, and ongoing maintenance contracts. We also offer customized solutions to meet the specific needs of our clients.
Customers
Our clientele includes professional baseball teams, top-tier collegiate programs, and elite training academies. Additionally, we are expanding our reach to individual athletes and their families, providing them with high-fidelity data to enhance performance and strategy.
Enhancing Fan Engagement
One of our primary goals is to transform the fan experience at games. Traditionally, fans engage with the game for the first few innings before shifting their attention to their phones. Magnus Sports Group aims to create an ecosystem where fans and athletes can use data to deepen their connection with the game. By providing real-time data and insights, we keep fans engaged throughout the entire game.
BaseballCloud & SoftballCloud
Overview
BaseballCloud and SoftballCloud are comprehensive data platforms designed to aggregate, analyze, and visualize performance metrics. These platforms integrate seamlessly with Yakkertech's tracking systems, providing users with a unified interface to access and interpret data.
Business Model
Both platforms operate on a subscription basis, offering tiered pricing models to accommodate various levels of use, from individual athletes to large organizations. We also provide consulting services to help teams and players maximize the value of their data.
Customers
Our users range from individual athletes seeking to improve their skills to entire baseball and softball organizations looking to gain a competitive edge. Collegiate programs, in particular, have found tremendous value in our platforms for recruiting and player development purposes.
AURA
Overview
AURA is our cutting-edge analytics tool that brings artificial intelligence and machine learning into the sports domain. AURA analyzes vast amounts of data to uncover patterns and insights that are not immediately apparent, providing users with actionable intelligence to optimize performance and strategy.
Business Model
AURA is offered as a premium add-on to our BaseballCloud and SoftballCloud platforms. Customers can subscribe to AURA for advanced analytics capabilities, which include predictive modeling, player comparisons, and strategic recommendations.
Customers
AURA's primary users are professional teams and elite collegiate programs that require the most sophisticated tools to stay ahead of the competition. By utilizing AURA, these organizations can gain deeper insights into player performance and make more informed decisions.
Empowering Athletes and Families
We aim to provide athletes with the tools they need to enhance their performance and become the best they can be. Our goal is to create a generation of players who excel not by risking injury but by mastering the game, similar to the legendary Greg Maddux. To achieve this, we provide athletes with precise data, enabling them to make informed decisions about their training and performance.
Revenue Sharing and Influencer Opportunities
For the first time, athletes will have the opportunity to share in the revenue generated from their data. By purchasing data through our platforms, a portion of the revenue will go directly back to the athletes. Additionally, we aim to create a hub for athletes to share their data journey as influencers, generating advertisement revenue that also benefits the athletes.
Saving Time for Families
Families often spend hours taking video footage and adding ball flight data after games. AURA streamlines this process, allowing users to take live video with data overlaid in real-time using their mobile devices. This innovation saves time and provides immediate insights into performance.
Team
Our team is comprised of industry veterans and experts in technology, sports analytics, and business strategy. Leading the charge is Brian Victorero, CEO of Magnus Sports Group, whose extensive background in cloud delivery, cybersecurity, and system engineering has been instrumental in driving our technological advancements. Annie Cross-Codron, our COO, brings a wealth of experience from her tenure as COO for Rusmatt and ProspectWire baseball, ensuring operational excellence and strategic growth. Eric Sexton, our CBDO, has been pivotal in integrating analytics with BaseballCloud, leveraging his background as a former college player.
Credentials
Magnus Sports Group has established itself as a trusted name in sports technology, with our solutions being utilized by top-tier teams and organizations. Our products are backed by rigorous research and development, ensuring they meet the highest standards of accuracy and reliability. We are continuously innovating, driven by our commitment to pushing the boundaries of what's possible in sports analytics.
Conclusion
Magnus Sports Group is dedicated to transforming the landscape of baseball and softball through innovative technology and data-driven insights. Our comprehensive suite of products, from Yakkertech's precision tracking systems to the advanced analytics of AURA, provides our customers with the tools they need to excel. With a team of industry leaders and a proven track record, we are poised to lead the next wave of innovation in sports analytics.