We’re on a mission to create roarsome indoor play experiences that littles and their caregivers love.
Lil Monsters Playground is an indoor playground for little kids, designed with grown-ups in mind. With one location already in operation and a second one opening soon, we're raising $300k to continue growing in the largely underserved markets around Northern Colorado.
Quick look from our flagship location in Windsor, Colorado
- 47% of sales from playground walk-ins
- 44% of sales from birthday parties
- 9% of sales from snacks and merchandise
The indoor playground industry
We’re proud to be part of a rapidly growing sector of the entertainment industry — indoor playgrounds are currently surging in popularity.
- The Family Entertainment Center market size is projected to grow at a compound annual growth rate of 9.79% from 2021 to 2028, reaching USD 42.64 Billion
- The market size for the soft contained play industry (including indoor playgrounds) is about $400 million in the United States
- Indoor playgrounds for children aged 1-4 hold 35.4% market share in the global indoor playground market
Why Lil Monsters Playground
We stand out in so many ways:
- We’re optimized for kids under 8 Young kids need options for unstructured play, and with large scale trampoline parks filling this need for big kids, we’re filling an underserved niche
- We place an emphasis on cleanliness A clean playground makes our guests feel welcome and keeps them healthy, resulting in return customers
- We’re small by design A smaller playground means less overhead and maintenance for us and less overwhelm for mom who just wants to relax knowing her child is always visible and/or within earshot
- We’re passionately community oriented Giving the community a voice in our business has turned them into loyal, engaged customers
- We’re priced so everyone wins Reasonable pricing for walk-ins, snacks, and birthday parties keeps the playground busy and guests happy
- Founders who care As parents ourselves, we've designed a concept that not only appeals to kids, but serves parents and caregivers in the most meaningful ways possible
Founders who know how to drive impact
As ex-techies, Lexi and Jordan bring a unique perspective to the table when it comes to designing, testing, and launching. Lexi, previously a Director of Product Design, is a trained qualitative researcher and knows how to introduce and test new concepts in an agile way. She spearheads business development and marketing. Jordan brings his years of managing tech teams to the table, and acts as our general manager and operations expert. We're also parents who had a pain point in our local community (lack of activities for little kids) that we solved for ourselves. We have deep empathy for our customers and utilize that to drive revenue while providing a much-needed service.
We would be honored for you to join us in our mission.
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