LaBoss Beauty will provide Lux affordable make-up products to customers in my with the following benefits of a one-stop-shop cosmetic products at an affordable price.
Our relevant market size is the annual revenue that our company could attain if we owned a 100% market share. Our relevant market size is calculated as follows: Number of customers who might be interested in purchasing our products and/or services each year? 300 Amount these customers might be willing to spend, on an annual basis, on our products and/or services? $150,000 Our relevant market size: $45,000,000 As the analysis shows, our relevant market is large enough for our company to enjoy considerable success.
Our marketing plan included below details of our products and/or services, pricing, promotions plans, and distribution strategy. Products, Services & Pricing Product/Service #1 Name: Hair and wig extensions Product/Service benefits: offering delivery and curbside pick up/rent booths to stylists Product/Service Price: 5-300 Promotions Plan LaBoss Beauty Cosmetics will use the following tactics to attract new customers: Coupons: BOGO/preferred membership Event Marketing: prom/wedding/social installations Word of Mouth / Viral Marketing: online/social media presence
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