InterGen Data is transforming how financial services, insurance, and healthcare organizations prepare for the future. Our AI-powered platform predicts 95+ major life events—from critical illnesses and eldercare needs to income disruptions, bankruptcy, fraud risk, and mortality—helping enterprises act before problems arise.
We use agent-based modeling, machine learning, and 12.6B+ data points to generate highly granular, explainable forecasts—down to the zip+4 level—with only three non-PII inputs. Our predictions support everything from underwriting and financial planning to client retention, claims management, and care navigation.
Business Model
We operate a Predictions-as-a-Service model with tiered enterprise licensing, usage-based API pricing, and value-based revenue share.
Revenue comes from:
- Setup: Custom integrations and dashboards
- Subscription: Enterprise - banks, insurers, financial services, hospital groups that range from $10 to $250K annually
- Variable Charges: APIs based on usage or Value oriented (success)
Products
Our platform includes 12 modular products such as:
- LifeScope™: Healthcare forecasting by condition and geography
- DAVID™: Predictive APIs for digital financial advisors
- RUTH™: Fiduciary risk intelligence
- PulsePoint™: Product demand heatmaps across U.S. geographies
- LISA™: A mobile advisor app that shows clients life paths based on “people like me”
All products are built on Azure and Snowflake, ensuring scale, speed, and security—especially in regulated environments.
Customers
We serve enterprise clients in:
- Financial Services (banks, broker-dealers, RIAs)
- Insurance (life, annuity, group, voluntary benefits)
- Healthcare (hospitals, payors, population health orgs)
Early customers include MetLife, Circle Health Group, and Private Advisor Group, with active pilots in multiple sectors. In 2025, we are deploying across 54 hospitals and 110 facilities in the UK via Circle Health.
Market Opportunity
We address a $297B TAM, growing at 22.8% CAGR, across:
- Healthcare (24.8% CAGR)
- Insurance (22.3%)
- Banking & Financial Services (21.3%–22.8%)
Our technology fills a massive unmet need: the ability to predict unplanned life events that currently cost the U.S. economy over $3.2T annually across credit defaults, financial planning gaps, insurance losses, and healthcare expenses.
Competitive Advantage
Unlike reactive tools or backward-looking analytics, we offer:
- True life event forecasting (81 health + 14 wealth events)
- Comprehensive life impact modeling: Includes behavioral, psychographic, income, investment, and tax layers
- De-identified architecture with on-prem deployment for clients who require full data control
- Explainable and ethical AI, with patented tech and real-time updates
We are the only company to combine predictive life event AI, compliance-grade integrations, and hyper-personalized insights at scale.
Team & Track Record
Our team includes:
- Robert Kirk, Founder/CEO – 34 years in financial services
- Muriel Petri, CRO – 35 years in insurance & marketing
- Mary Kotzman, COO – 36 years in financial ops
- CTOs and data scientists with experience across AI, cybersecurity, and enterprise IT
- Collectively: 263 successful deployments, $259M revenue generated, 3 patents, 2 exits, and experience in 17 countries
We’ve raised $2.4M to date, built a scalable platform, and are now raising $1M to expand ML capabilities, deploy globally, and scale revenue operations.
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