Introduction:
Yala
Bike riding safely.
Building a device that can be used for bike riding with family or a group.
This will be a handsfree walkie-talkie while bike riding or scooting around in a group of two or more.
Team:
Currently, it is just me. I am excited to build a team in the near future.
Problem:
The idea is to keep everyone together and in communication with one another so no one is too far ahead, too far behind, or lost in the group.
I love to bike with my family, but every time we go out together, everyone gets ahead or is left behind. When you have young children, your concern is to make sure they are safe and are not to far off that you lose them or they get hurt in anyway. My concentrated target audience is focused on families. It does not limit group adventurers.
Solution:
This device will keep everyone together and safe.
With the ability to communicate with a handsfree device.
Will be easily visible for kids to know when to stop, slow down, or keep going.
The host who will be able to locate everyone, and communicate with them one on one when necessary.
Each person will be a number. As the host will be identified as host.
Business Model:
We intend to market our products to families and adventurers outdoorsy ages 20-35 years old.
Mothers will be our targeted audience.
Target locations include, Boston, Cape Cod, Fairhaven, and other local suburban locations, where we can find families who enjoy staying active as a family.
Channels that will help build capital will include: Instagram, Facebook, TikTok
Physical stores to sell items will include: Amazon, Target, Dicks Sporting Goods.
Competition:
Walkie talkies sold on Amazon and other stores.
Vision:
The product is intended be a one time purchase.
With the option to upgrade with other features that will be offered in a subscription app.
The app will include games, and other features.
These devices will be handsfree, they will be able to mount on the bikes, or scooter handles. Which will make it easier for a safer glance.
Traction:
Building a prototype will help to pitch and increase the understanding and importance and need of this innovative device.
Which will increase sales and partnerships. Utilizing channels such as Instagram and TikTok to share the prototype product idea.
Funding ask:
We are asking for $500,000 to begin creating a prototype and begin to market and sell the product.
Projections:
I want this product to be a need in every family household. Making it most sold in all sports stores!
Closing:
We all love our families, and keeping our children and family safe will always be a priority.
I see this product being a #1 sold item in Dicks Sporting good!
Solving the problem of fearing for the well being of our children and loved ones when we are outdoors, and staying together and protected can become challenging.
Let's keep our loved ones close, safe, and have that sense of security that we will know where they are and how they are as we all have fun outdoors!
Thank you so very much for taking the time!
I look forward to talk and discuss this fun idea with you!
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