We are a made to order donut business. This is a franchise that we have had for over a year at this point. Our demographics lean towards families but cover a wide range of people. Mostly middle class workers. Our product is a vanilla cake donut made on the spot and topped to your specifications. The team consists of about a dozen or so young workers who have been whittled down from our original 30. My partner and I are 50/50 owners who both have banking backgrounds and entrepreneurial spirit. Recently we sold another business that we co-owned and decided to do another project together since it worked out so well.