DRT

In today’s world, information is not an option it’s a necessity. Can you imagine going back to a world without the Internet? Remember the time when things were hand written on paper and manually compiled? Can you visualize a society without having computers? The reality is technology has become a part of our everyday life and will forever be a permanent fixture. If you want to be on top of the market-leader-board you must keep up with today’s technology and use it to revolutionize your business products and services. Succeeding in today’s global market requires more than just keeping pace with the Joneses. Competition is fierce and new products are very volatile. However, great innovators make it look easy, almost magical. Behind that magic is immense time, dedication, discipline, faith, drive and determination. Thus, DRT is born. DRT has an exclusive technique that provides the music industry with lucrative, innovative and creative marketing research initiatives throughout the world. DRT provides insights that are personally designed to assist music related companies all over the world drive profitable growth and expand to new heights.

DRT is a leading global internet radio monitoring company which tracks radio airplay of songs played on over five thousand plus (5000+) radio stations around the globe. These stations (major to independent) are comprised of FM Terrestrial, College, Commercial and Non-Commercial as well as thousands of streaming Internet Radio Stations. DRT has customized a technology that monitors radio airplay detections of songs 24 hours a day, 7 days a week and 365 days a year. This amazing technology requires no special encoding or fingerprinting. The system’s unique database logs every song that is played on all radio stations that DRT currently monitors. A timestamp of the date and time a song is played along with which version of the song is being played is recorded by DRT’s system. In the past, clients had no clue if other version(s) of their songs were being played as they were undetected and/or never reported by other monitoring companies. DRT has filled this void within the music industry. The DRT system can detect all versions of songs aired on radio. DRT’s system not only provides a voice to the small internet radio stations that tends to be overlooked by other monitoring companies, but captures songs played on major broadcasting networks such as: Clear Channel/iHeart Media, Radio One/Urban One, Shoutcast, Live365, Icecast, Dash Radio, OnlineRadioBox, Internet-Radio.com, TuneIn, Citadel, Cumulus, Emmis, Cox Radio, Disney Radio, Entercom/CBS Radio, Radio.net and thousands of independent radio broadcasters worldwide. DRT specializes in monitoring radio airplay by broadcasters of the following various genres such as: Contemporary Hit Radio/Pop (Top 40), Urban-Hip-Hop-Rap/R&B, Country/Americana, Rock/Alternative, Gospel/Christian/Inspirational, Adult Contemporary and some Blues/Jazz.
DRT tracks and records millions of songs that are played each week and compiles the information for chart creation as well as DRT Reports for its clients. A DRT Report provides information about a song that received airplay on a specific station, the exact time of day/night it was played and most importantly, it displays the amount of times the song was played. DRT also offers historical eight (8) week reports which list the history of airplay detections on all of our monitored stations during the previous eight (8) weeks. In addition, DRT provides comprehensive reports which outlines the exact time of day a song is played on each of our monitored stations as well as any remix versions being played. Since the conception of music monitoring, no other company has provided this type of specialty information. Other broadcasting monitoring companies have only merged the information into one report, making it impossible to determine which version of a song is being played. Also, DRT is the only company in the U.S. to monitor BBC Radio which is the largest radio network in Europe as well as radio stations in other continents such as Asia, South America, Africa and Australia. This allows DRT to become more intrinsically valuable to its clients as well as expanding into the most popular European and major markets abroad.

DRT understands the importance of knowing who, when, where and how often a song is being played. That’s our mission and passion which creates the nucleus of who we are as a “service provider.” It doesn’t matter if you’re a multinational enterprise or a small start-up; we believe innovation is the key to success in both what is created and how one markets a product or service. DRT will continue to develop better solutions to assist artists, songwriters, publishers, producers and music related companies around the world achieve sustainable growth for their business and to develop a clear mission to combat the ultra-competitive marketplace.

DRT also has an overview pitch deck available upon request.