Dappr

Dappr will make it easier for founders to start, manage, and market small and medium size businesses. By gathering all the business tools you need in one platform, Dappr will unlock the potential of a new generation of entrepreneurs.

BACKGROUND: In 2019, Emil Karlsen and Tobias Mikalsen founded doneWebs, selling websites to small businesses. They experienced first hand the problems faced by new entrepreneurs. Specifically, that it’s difficult to get started, and to find the tools you need to succeed. They also saw the issues faced by doneWebs’ customers, and particularly how many founders found it difficult to market and manage their business online.

SOLUTION: With Dappr, new founders can access all the tools they need to get started and succeed. That includes forming the company, setting up a bank account, accounting, payroll, and employee benefits. They can also take payments through POS and invoicing, post on job boards, manage social media accounts, get a website, manage email accounts, and get a logo. Through partnerships and integrations, Dappr will integrate these tools into an intuitive user interface. After a rigorous vetting process, we recently signed an exclusive contract with Stripe and Goldman Sachs for provision of banking services, POS, and invoicing. 

BUSINESS MODEL: We have 6 revenue streams. Subscriptions make up just 14%. By making most of our revenue from other sources, we’re able to offer the SaaS services you need to run a business for 75% less compared to subscribing to each service individually. Dappr will make money from POS and invoicing fees, a peer-to-peer sales platform, banking, integration with consumer peer-to-peer platforms, an App Store, and a subscription of $99 per month. 

MARKET: Over 100 million people consider starting a business in the US, annually. Only 700k goes through with it. If 0.1% of those are persuaded by Dappr, that’s 100k customers. That is on top of a market of 6.2M businesses with employees using at least one cloud service. 

TIMELINE: Dappr’s first engineer was hired in October 2021, which is also when the Stripe & Goldman Sachs contract was signed. Development will begin when pre-seed funding round is closed. MVP will be ready in February 2022, and launch is scheduled for September 2022.

ASK: Pre-seed round of $250,000 in SAFE notes with $10m post-money valuation cap and 20% discount, which provides sufficient runway to complete MVP. Fundraising for Seed round begins immediately for an additional $1,250,000 in SAFE notes with a closing date of April 1, 2022.