Cozy Gown, LLC

Cozy Gown is a pioneering healthcare apparel startup headquartered in North Carolina, committed to enhancing the patient examination experience. We have developed a groundbreaking, modest patient examination gown that eliminates the need for traditional ties, snaps, and gaping openings, thereby ensuring full patient privacy and enabling unobstructed clinical access for physicians. Our goal is to restore dignity, comfort, and psychological safety to the patient examination experience through thoughtful, innovative apparel design without compromising clinical efficiency.
Cozy Gown operates primarily on a Business-to-Business (B2B) model, selling directly to healthcare institutions, physician offices, hospital systems, rehabilitation/physical therapy centers, nursing homes, and imaging/radiology centers. We generate revenue through bulk wholesale purchases, recurring institutional supply contracts, and a direct-to-consumer (DTC) e-commerce channel for patients who prefer to purchase their own gowns for personal medical appointments.
Total Addressable Market (TAM)

The Total Addressable Market encompasses all patient exam and hospital gowns used annually across the United States across hundreds of thousands of clinical exam rooms and hospital beds, estimated at over $1.6 billion.

The Serviceable Addressable Market focuses on outpatient clinics, hospitals, and imaging centers within the Southeastern United States, with an estimated value of $180 million. In 2025, the U.S. spent $3.5 billion on patient gowns, and that cost will only rise. Healthcare service expenditures in the U.S. exceed $3.0 trillion and are projected to grow at a 5% annual rate this decade.