My daughter, and I are co-founding a telehealth business for speech-language pathology offering remote therapy services via video conferencing platforms. This model focuses on providing accessible, high-quality care to clients who may face barriers to in-person visits.
Our business plan is to focus on the Kentucky, Ohio, and Indiana markets with plans to expand nationally.. We bring an understanding of licensure, compliance, and audio-visual technology/tools requirements, coupled with clinical and telehealth business leadership experience. Additionally, we have market needs research illustrating the market need/opportunity specifically in KY, OH, and IN within school-based, healthcare and private practice organizations.
Market Need:
In Kentucky, Ohio, and Indiana, which is also consistent across the US, rural areas experience disproportionate shortages of Speech Language Pathologists (SLPs), primarily due to lower population densities, fewer training programs, and limited access to resources like the teletherapy technology resources we plan to provide.
In summary, the demand for speech-language services is robust across these states, particularly in schools and healthcare settings. Rural areas in Kentucky, Ohio, and Indiana highlight a critical need for innovative recruitment strategies, including telehealth solutions, to address ongoing shortages. Market targets would include school-based targets (Federal mandates for special education services have increased the reliance on SLPs to help meet academic performance standards. However, rural schools frequently face difficulties in filling these roles due to limited local availability. Additional targets would include healthcare and private practice facilities such as nursing homes etc.
Including research on specific market targets such as public school systems, healthcare and private practice organizations, I have also researched anticipated annual and monthly expenses, in addition to researching average compensation rates for Speech Language professionals / average bill rates to the previously mentioned market targets.
Starting a telehealth business in speech-language pathology involves careful planning around licensure, technology, and ongoing operational costs. The demand for these services, particularly in rural areas, presents a significant opportunity to provide essential care to underserved populations. By leveraging appropriate audio-visual technology and ensuring compliance with state regulations, this business model can offer effective and accessible speech therapy remotely.
Business Plan: In summary there is a significant market opportunity across the US (specifically rural areas within states), the model would be to start within the KY, OH, and IN markets and expand to additional states offering the most opportunity, with the plan eventually be a national solution.
Caroline Greene
Speech Language Pathologist, St Elizabeth Hospital, Cincinnati, OH
Masters Degree Speech language Pathologist, University of Cincinnati
Co Founder: ConnectSpeech Healthcare
Joe Kinnett
Seasoned sales leader with a proven track record in building and developing high performing sales teams and driving business growth through consultative selling. A career spanning over 20 years in healthcare sales / sales leadership within executive leadership teams at Fortune 500 companies and multiple startups, where I have built a reputation for national business growth and leadership.
Co-Founder: ConnectSpeech Healthcare
Joe Kinnett
ConnectSpeech Healthcare | Co-Founder
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