Built By Gamers is a premiere esports organization based in Phoenix, Arizona and looks to build competitive teams across esports while connecting as many fans as possible. There is currently a opening in Arizona to become the franchised team for many titles (League of Legends, Call of Duty, etc.)
Current Status -
5th ranked Fortnite Team in NA - 6 players on roster (with continued recruiting)
Call of Duty Challengers Team - 5 man roster
1 content creator
6 Content academy members
Go-to-Market
Phase 1
Establish top tier teams in non franchised titles.
Fortnite, CS-GO, Apex Legends, Valorant, Dota 2, and Halo
Each title will have a team house that will produce team chemistry and content
Recruit top creators in the gaming community that have a large reach.
A content house in Arizona with top creators
Phase 2
Establish franchised teams for Arizona.
Call of Duty League, League of Legends, and Overwatch.
Recruit creators outside the gaming community. (Traditional sports players, musicians, actors/actresses)
Business Model
1. Recruit top teams and creators (Tournament Winnings)
2. Produce Content
3. Create Awareness (Social Media, Youtube, Twitch)
4. Build Loyalty
5. Isolate Audience
6. Sale the audience to Sponsors/ Merch (Franchised teams will have deals with media conglomerates)
Built By Gamers Secret Magic
Talent-Centric Culture - Attracts top talent
Talent Investment - Professional Contracts / Coaching /Team House
Talent Performance - Readiness for tournaments and ease of content creation
Brand Visibility - Highlight players and content creators via social media platforms
Brand Monetization - Sponsorship campaigns and merchandise
Management
CEO -
Todd Searle - ex professional Halo Player and year of Private equity experience
COO -
Cole Stechnij - Business Intelligence experience inside private equity firm
Partnerships -
Tyler Farnsworth - Co-founder of August United (Influencer Marketing firm)
Advisor -
Taylor Searle - CTO of Private equity firm
Advisor -
TJ Searle - managing partner of one of the largest online retail stores.