Launching our Agile Fabrics New! Amazing! Woodmere 100% Pure Silicone-X2, not-vinyl, Vegan Performance Faux Leather for Upholstery. A sophisticated palette of solid colors with premium performance specs for commercial and contract seating in hotels, restaurants, lounge, yachts, cruise ships and other business places at a price per yard to fit virtually any budget - it's practically half the price of our competition. This newly developed high performance upholstery fabric carries an unheard of 10 year warranty from the mill against peeling and separating and cracking, its graffiti proof and stain proof and high heel proof, plus it's being offered to the wholesale trade and hospitality industry at a price they've never seen before on this level of performance and protection. A price so competitive we tell them to ask us or our sales reps rather than say the price up front.
After 5 years of Agile Fabrics struggling on a shoestring marketing budget to get the message out there on our existing performance commercial grade fabrics, I've decided to reach out to find funds to exhibit at more hospitality industry trade shows , funds to locate more independent field reps, funds to create more sample sets of our existing and new fabrics, funds to get those samples to the existing & new sales reps in the field, and funds to get those samples into the hands of the architects & designers that create beautiful hotels, restaurants, lounges, cruise ships, etc who don't want their chairs and banquettes and barstools and other seating to crack and peel and stain after just a few months of customer use. Agile Fabrics wants to help them avoid ruining their appearance and ruining their reputation and ruining their revenue with stained or punctured or faded or peeled or cracked upholstery.
Architects & Designers and their clients need to feel & see these fabric in their hands to match it with other colors & materials they're using in remodeling and new construction. Feeling the fabrics and seeing them in person gives those specifiers the trust to move forward with selection, its can't be done strictly online or via social media though those mediums are certainly valuable additional tools we do use to help get interest in the company and product. Physical samples with local independent sales people who know the clients & projects are a key along with leveraging the extensive clients connections we have in the commercial A&D industry.
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