Introduction –True Beauty Depot, L.L.C. (T.B.D.) is a limited liability company that sells beauty products that fit the needs of professionals and D.I.Y. enthusiasts. Our store will be boutique like in design which will become a destination location that will not only supply beauty products but also include services by licensed professionals. We offer high-quality services and products that satisfy our customers’ desire to cut out the "middleman" and receive all things beauty in one location through a wide range of vendors, mainstream products and services, competitive pricing, ecommerce and rewards programs offered to loyal customers and more significant purchasers. In addition, True Beauty Depot promotes through trade shows, partnerships with established brands, and digital advertising.
Team -Friends, Family, licensed professionals and existing infrastructures
Problem - Since 2020, global expenses in the beauty industry have exceeded $450 billion annually despite a worldwide pandemic. Studies show that by 2025, global sales are forecasted to exceed $700 billion. History indicates that beauty product sales are primarily generated through brick-and-mortar stores. However, due to recent changes in the global economy, online sales have increased dramatically, accounting for 48% of sales by 2023. With the recent growth of e-commerce, smaller businesses have significantly outperformed beauty brands and retailers regarding organic google searches, 70% non-retail to 30% retail.
Solution – We are committed to becoming the first BRANDED beauty supply store in the world that offers a range of services creating the ultimate customer experience and ecommerce accessibility. The signature interior and exterior design of the store would capture the attention of customers inviting them to be apart of the experience, branding our store and creating a destination location.
Business Model- Providing guests with the ultimate customer experience by creating an esthetically pleasing environment and being the only BRANDED beauty supply store in the world to offer high-quality services and products that satisfy the customers’ desire to cut out the "middleman" and receive all things beauty in one location.
Competition – Sally’s Beauty (currently closing multiple locations nationally), Saphora, and Ultra Beauty.
Your Vision– Acquire a 3-4,000+ SF location with roughly 6-10,000 SKUs and net margins easily exceeding 40%. This virtually guarantees we become globally branded and franchised in a market that has been left wide open. This is made possible through extensive marketing and branding which no other beauty supply company has taken advantage of. All information is backed by extensive market research.
Funding Ask - $300,000
Projections – A minimum of 15% return on investment within 12-18 months and up to 40% equity.
Closing - Largest national retail beauty supply chain. Think Home Depot, Office Depot, Food Depot of beauty.
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