Smile Drinks LLC

Smile Drinks is the first Black Owned beverage company in MA. We craft 100% all-natural fruit juices with no preservatives or additives and it's low in sugar! We currently have five flavors: Fresh Mint Lemonade, Strawberry Citron, Red Guava Citron, Lilikoi Passionfruit and Corey's Peach. Every flavor has five or less ingredients which means its healthy and natural! Because of its lack of chemical-based ingredients, the product does have a shorter shelf life. Its best within 45 days but we set the expiration dates for 60 days after each fill. I am raising $100,000 to grow the brand. I would like to purchase new equipment, hire 2-3 employees and have working capital. The company currently runs completely off its own funds as well as my personal funds. We also do most of the processes by hand. All of the juice is made by hand, filled into each bottle by hand, capped by hand and labeled front and back by hand. I have managed to get into about 60 locations and maintain them with absolutely no funding. However, the demand for my product has increased beyond what I can currently supply. Automating some of the processes of making and distributing the juice will allow our brand to produce the product in a much shorter time. With a consistency in output, we will create a much more efficient and reliable system for making and delivering juice. Our business model is to bring Smiles to everyone around the world. Giving back to the community is integral in our culture and our brand and something that we plan to expand on once we acquire more funding. We currently put together and host our own donation drives for the homeless population in the greater Boston area. We cook food with them, celebrate holidays with them and provide them with lightly used clothing, blankets, supplies and Smile drinks! We also would like to sponsor a daycare each month by providing them with toys, field trips or other resources that they may need. We would like to donate 10% of our profits to this cause as part of who we are as a brand. Our customers loyally buy the drink at their local convenience store and ones who can't access it in hand will order it online. Our social media is a huge part of what we do as we are constantly interacting with our followers as well as running contests and interactive posts. We are currently rebranding our content style which will actually interact with strangers on the street as well as the store owners who carry our product. Our motto is to "use your Smile to change the world but don't let the world change your Smile" and with the proper funding we plan to make this motto a reality. Small businesses are able to make an impact and our biggest hope is to change the paradigm of what it means to give back. With consistency and dedication, we can help our community and provide a healthier alternative in the beverage industry. We believe in the power of positive energy and our plans for Smile completely embodies that!