Hatha Vidya Traditional School of Yoga (Hatha Vidya) operates Yoga institutions across the world with the aim of promoting traditional yoga available to everyone. As part of our mission of spreading traditional yoga, we are planning to expand our operations in the USA.
Our Global Track Record:
Hatha Vidya has a strong credentials of successful operations in India, UAE, Singapore, Malaysia, and the UK. We currently operate nine yoga studios along with a residential retreat center in India. Hatha Vidya has set up business in Texas in 2024 and has substantial plans for rolling out traditional yoga studios across the UAE.
The Opportunity in USA:
While Yoga and wellness industry in US is valued over $ 107 billion, our assessment indicate significant gaps in terms of lack of authentic training in yoga with overcrowding of diluted styles, lack of opportunity for comprehensive yogic learning for life, and significant unexplored potential for spreading traditional yoga.
Our Unique Strengths and Value Proposition:
- We offer yoga education & training under an authentic yogic tradition of lineage of ancient masters.
-We offer comprehensive suite of yoga training courses that meets the needs of various sections of society.
- We provide 100% placement opportunities within our studios across the globe for students who become certified under its programs .
- We have a dedicated company solely focusing on promotional and marketing activities.
-We have a proven track record of establishing and expanding our operations.
The Business Model:
The business model involves operating of yoga studios wherein revenue will be fee based from various yoga training programs and retreats. The business is cash based, low capex and low operating costs. The Company's target audience will encompass a diverse range of individuals, including fitness enthusiasts, spiritual individuals, women, children, as well as corporates and institutions. Revenue and profitability can be scaled up through additional yoga studios.
Our offerings will range from regular yoga classes for adults and children to specialized programs like prenatal and postnatal yoga, alongside extensive teacher training courses and yoga retreats.
Hatha Vidya aims to operate 10+ yoga studios across USA within the next 5 years.
Management Team:
Acharya Bala (Balachandran Chundiriyil), Executive Director and Mr. Ravi Chelat, General Manager. Acharya Bala will lead the core business operations while Mr. Ravi Chelat will handle the commercial and administrative affairs of the business. Plans are underway to recruit additional
Acharya Bala has over 20 years of experience proven track record of successfully establishing business entities mainly in the field of yoga and related sectors.
Acharya Bala has acquired mastery in yoga acquired though his intense yogic practices over several years beginning his education in 2002 at the Yoga-Vedanta Forest Academy in Sivananda Ashram, Rishikesh and practiced as Yoga teacher at various institutions/schools from 2004. In 2006 he received initiation from his Guru H.H. H.H. Srividyamba Saraswathi of Tamil Nadu under Natha Tradition of Yoga. Subsequently in 2008 he established Hatha Vidya Gurukulam and Hatha Vidya Traditional School of Yoga to provide yoga teaching under traditional methods.
The Transaction/Deal:
We are seeking $200K to support our expansion & development plan. Funding raised can be either as equity or debt capital. In case of equity, capital raised would represent 7% of the equity based on our valuation. We would like to have a buy back option for the promotor. We expect the investment to generate an IRR of 28% over a period of 5 years with a guaranteed minimum return of 12%.
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