HadePay Systems is a profitable payment processor and cloud POS system that allows businesses to manage their entire operations from the cloud. The system is built to serve 12 secular verticals and has an addressable market of $1.1 trillion, average monthly growth of 30%, and remarkably surpassed $15 million in monthly volume in just 7 months.

Pitch Deck

Here are some highlights

HadePay Systems works with businesses to provide payment processing and business management solutions through a cloud POS that operates as a hybrid of Square and Toast, two of the most successful cloud POS companies. Our business model offers free software and makes money from payment processing, similar to that of Square. However, we are specialized in specific verticals like Toast. 

What separates us from both is we provide personalized, direct customer support and not 1-800 numbers or international support like Square. And while Toast is focused on serving the restaurant industry only, we are focused on 12 secular verticals for a much larger addressable market. Furthermore, half of our target verticals have no competing cloud POS. 

● Tire Retail

● Auto Repair

● Furniture Retail

● Lumber & Home Improvement

● Pool & Outdoor Retail

● Funeral Homes

● Grocery & Convenience Stores

● Consumer Electronics

● Restaurants

● Hotels & Lodging 

● Salons

We achieved $15 million in monthly processing volume within seven months of launch. We accomplished this despite 90% of our customers operating in Kentucky, Southern Ohio, and St. Louis only. The remaining 10% comes from online and digital marketing efforts. 

The company’s success is driven by boots on the ground sales, word of mouth, and referrals. 

HadePay Systems became profitable in January 2020 just before the coronavirus pandemic. As a true testament to our focus on serving secular businesses, the company remained profitable despite major restrictions and closures to small businesses throughout the country.

We are expanding from 5 markets to 150 through a partnership with merchant acquisition specialist PayArc that will increase our organic revenue by 84% and give us access to successful merchant service companies to resell our product.

While we will continue to invest in our direct sales, marketing efforts, and technology, the new capital will allow us to build support for resellers and customers that operate beyond our internal areas of support.

The capital will allow us to build e-support along with new technologies in our pipeline that will require a dedicated team.

One such project is “BrickLine”, an online POS built for brick-and-mortar businesses to cohesively work with their store POS.

Offering 8 million shares at $0.50 each to sell 20% of the company at a valuation of $20 million. 

The company's software was developed and commercialized with a $1,000,000 investment by each of its two founders.