The first phase of this plan is to purchase an existing Rosati's franchise location that is already profitable - $886K in sales in 2020. Current purchase price is undervalued based upon recent growth and potential.
I want to then leverage this to expand to another location and launch a unique concept with a Rosati's next to a game shop in an affluent suburb of Madison, WI. The two businesses will be in an area that does not have these types of business readily available, however there are people that fit the target audience for both businesses. There are only two Rosati's in the entire Madison area and the current planned area of expansion has an extremely limited pizza delivery business (for those not wanting to pay the premiums of Door Dash, Grub Hub, etc)
The two businesses will be run separately, however they will be synergistic to each other bringing in audiences for the other that they may not usually get. There will be a party room available to attract both family and adult gatherings, again something the current area doesn't have a lot of availability for. The game business will have many options that you do not find in other game businesses including the ability to custom-build and 3D print "add on" items to board games (characters, monsters, environments) and the ability to personalize items including putting names on board games, creating custom leather binders for the game enthusiast.
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