Critical Capital Solutions is seeking investment capital in the amount of $75k to support current and future operations needed to expand our business operations. This funding will be used to hire a Commercial Finance Manager and two - three employees needed to staff pending contracts, and provide working capital needed to stand up and kick off contract work. Detailed breakdown of the use of funds can be provided upon request.

Critical Capital Solutions is a multi-faceted consulting firm delivering Human Capital and Marketing Solutions to Government clients as well as Business solutions for Commercial Financing, Marketing, and Advertising. Our founder, Jamaal Wheaton, is a military veteran with a proven track record in consulting executive leaders in a variety of industries. Founded in September 2021, Critical Capital Solutions' story starts with Jamaal and Kashara Wheaton. Together they decided to leverage their 20 years of experience in consulting, advising, and working with executive leaders across industries—including Federal, State, Local Government and Private Sector. Jamaal, President of the consulting firm is a U. S. Army Veteran. After serving he spent time working with a Big 4 Consulting firm, where he focused on large scale projects with big organizations. Jamaal has built systems to streamline business processes, maximize profits, improve efficiency, and expand organizational footprints in numerous ways. Kashara, who serves as the Outreach Coordinator for Critical Capital Solutions has experience in Social Work, Case Management and Care Coordination. She also offers an in-depth knowledge of the medical, non-profit and insurance industries. The marriage of the two distinguished backgrounds was the start of Critical Capital Solutions and is what continues to make the firm so special.

Our team is led by our founder and President, Jamaal Wheaton, whose prior military, consulting, and Human Resources experience has prepared him to lead this company. As it is often said in business, people will do business with people they know, like, trust, and value and Jamaal has been bringing incredible value and building trust with executive leaders for years, producing transformative changes in a number of organizations. Jamaal has a unique ability to ask the right questions and utilize resources gained through an extensive network of mentors, advisors, and knowledge gained from understanding how different commercial finance products and services can be applied to a particular business to maximize growth.

Our management team will continue to add value and expertise to the business, taking every available opportunity to continue developing our expertise of commercial finance industry and products and plans to add an additional partner or investor with a background in commercial finance in order to continue growing our expertise and network within the industry.
As we grow, we want to grow right. For example, we recognize that we have to be in constant touch with our stakeholders to ensure market knowledge at all times. We intend to build our management team correctly. We need the right people in the right place at the right time if we are to ensure optimum growth. We intend to continue to add value and expertise to the business, taking every available opportunity to develop our expertise of the commercial finance industry and products and plans to add an additional partner or investor with a background in commercial finance in order to continue growing our expertise and network within the industry. In a nutshell, we don't just intend to market and sell our service, but to market and sell customized information, solutions and a total-quality environment. This will ensure we establish a reputable corporate image.

Business Owners & Government Executive leaders are faced with the immense challenge of transforming the way we conduct business in the age of technology, virtual work, and the COVID-19 pandemic.  According to the Small Business Administration, 29% of small business fail in the first two years of being open because they do not have access to capital they need to maintain and grow their business. Additionally, 42% of small businesses also fail because there’s no market need for their products or services, which can also translate into a capital shortage. In 2022, Business owners continue to work through pandemic recovery, while facing unprecedented costs associated with inflation and rising interest rates. 

As the economy continues to experience difficulties, the need for government leaders to have access to affordable contracting options becomes a critical need as the Biden administration continues to work to reestablish a coordinated Government-wide initiative to promote diversity and inclusion in the Federal workforce and expand its scope to include equity and accessibility.

Critical Capital Solutions (CCS) offers a one-stop solution to executive leaders and business owners by helping them connect with services custom suited to address their individual organizational needs regarding financing, marketing, and workforce management. Our founder's background delivering Human Resources / Human Capital services for over 18 years, including six years working for a 'Big 4' Consulting firm, positions CCS to deliver transformative consulting services to both the small business community as well as government executives seeking lasting Human Capital change. Through our Human Capital and Workforce Management offerings, we use predictive data analytics to provide key insights into key performance indicators and develop creative and cost-effective solutions to address challenges such as recruiting, talent management, and professional development. Our marketing and advertising division has the ability to create custom advertising and branding campaigns that communicate the message that will reach the client's target market. 
Our ability to implement solutions across multiple spectrums of influence allow us to provide critical insights with regards to return on investment to help our clients maximize their investment dollars.

Our business focuses on few specific customer groups in our business model. The first, and primary, target of Government Human Capital buyers and medium sized business of 100 - 500 employees. Government buyers in this market are faced with the challenge of recruiting, hiring, and retaining the right talent and need to implement new strategies to address workforce challenges. Private industry clients in this segment will benefit from the full suite of CCS' capabilities as we can help address capital issues to increase cash flow and equity, while developing workforce, marketing, and advertising solutions and perform ROI analysis to measure the effectiveness of the money the client is using in the business. 

Our second target market is small business owners primarily in the retail and restaurant industries, as well as the general contracting, trucking, and manufacturing. These industry segments are a key target for our business as businesses in this segment continue to recover from the COVID-19 pandemic and are in need of financing solutions such as Merchant Cash Advances, Working Capital, and Unsecured and Asset based loans that are quick to fund.  Additionally, based on our research, many business owners in this segment are generally doing a minimum of $15k in monthly revenue and have more than two years' time in business, which are both key metrics for commercial financing. Additionally, these are business owners who have passed the startup phase, are seeing fairly stable returns in their business and want to use commercial financing to grow and expand their businesses. The final target market of significant focus for CCS are Commercial Real Estate Developers and Investors. While this segment, comprises a small portion of CCS' projected revenue, deals closed in this market segment will result in large commissions in our large deal size sales segment of $2M or more. 

Finally, as a Service-Disabled Veteran Owned Small Business (SDVOSB) and a Small Disadvantaged Business, CCS takes a special interest in helping Veteran and Minority Owned Businesses. CCS is creating strategic partnerships with a number of organizations, such as the city of Harrisburg, PA, that are focused on providing education, mentorship, and support to disadvantaged and underrepresented communities. This brings all of CCS' target market areas into focus as we generate finance deals for business owners and partner with real estate developers who are engaged in urban development and revitalization efforts and help government organizations understand and robust workforce management plans.